Marketing asset management made easy

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Find content fast with inventory tracking Content management gets complicated quickly when teams generate volumes of messages and posts are repurposed frequently. It’s also important to document the source of content, especially when generated outside the company, such as interviews hosted externally. Proper documentation will save hours and possibly the need and expense of complete […]

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Track images with inventory template

Image of words for various types of image content

Increase productivity by tracking assets Keeping a complete record of images used in marketing is good asset management. The explosion of content formats, environments, websites, networks and platforms prompts businesses to systematically categorize image and software assets. Benefits Here are some important reasons to use an image asset inventory list: Protect commercial interests Adhere to […]

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Create your editorial calendar

Image is a calendar

Maximize opportunities efficiently Why you need an editorial calendar Better planning, across the scope of your organization’s plans over the next 12-18 months, ensures adequate preparation to 1) effectively organize authors, and 2) meet deadlines for important marketing opportunities. Blocking out critical dates helps stakeholders visualize commitments and establish a sequence of activities to successfully […]

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