Welcome to Center for Direct Marketing
Find several different resources for entrepreneurs and small business to increase productivity, reach, revenues, and return on the time and money spent on marketing.
Join me and other authors as we talk about writing and book promotion during the Relatable Voice Book Fair 2024 Nov. 16-23. Participation is free and live or on demand.
Find several different resources for entrepreneurs and small business to increase productivity, reach, revenues, and return on the time and money spent on marketing.
Grab killer tools to make assessment, organization and analytics easier Yes, FREE. I know. I know. We all get excited when we get stuff for free. Well, I’m sharing templates with you that I’ve...
Engage and capture subscribers, buyers, and evangelists Why Should Authors Use Lead Magnets? To some, this is a still a valid question, but many authors today know that they are responsible for building their...
Find strategies for maximizing the impact of podcast guest appearances, the importance of preparation, active participation, and post-interview promotion. Understand the value of building relationships with hosts and consistently engaging in various media interviews to enhance credibility and visibility essentially for free.
Thrilled to be a speaker at the upcoming free, online 2024 RV Book Fair, put on my Relatable Media. Check the schedule and join, contribute, and participate.
Tap into joint ventures like podcasts, webinars, and speaking engagements to create a dynamic, ongoing campaign that increases connections, clients, and sales.
Tired of repeating the same sales script on every initial call? Use video, email, or PDFs to educate prospects beforehand, making your first interaction more meaningful and attracting qualified leads.
All in all, videos, a course, and/or other materials can shorten the sales cycle.
Free advertising: How authors, entrepreneurs, and brands benefit from the reach of OPPs Pumping out more (“owned”) content, blowing their own horn from their own platforms makes people wonder why they aren’t getting more...
My list of favorite business and marketing books, ways to improve conversions and valuation, as well as a little déjà vu, a story about the continual need to adapt in this issue of “Fair Trends”
It’s the ingenuity of those early adopters who persevere and pioneer new strategies that yields long-term success.