Meet Me Online for the Relatable Voice Book Fair 2024
Join me and other authors as we talk about writing and book promotion during the Relatable Voice Book Fair 2024 Nov. 16-23. Participation is free and live or on demand.
Center for Direct Marketing Blog
Welcome to Center for Direct Marketing
Find several different resources for entrepreneurs and small business to increase productivity, reach, revenues, and return on the time and money spent on marketing.
7 Great Free Templates for Business Planning, Marketing Strategy and Productivity
Grab killer tools to make assessment, organization and analytics easier Yes, FREE. I know. I know. We all get excited when we get stuff for free. Well, I’m sharing templates with you that I’ve...
Lead Nurturing Ideas for Authors to Monetize
Engage and capture subscribers, buyers, and evangelists Why Should Authors Use Lead Magnets? To some, this is a still a valid question, but many authors today know that they are responsible for building their...
How To Make the Most of Your Podcast Guest Appearances
Find strategies for maximizing the impact of podcast guest appearances, the importance of preparation, active participation, and post-interview promotion. Understand the value of building relationships with hosts and consistently engaging in various media interviews to enhance credibility and visibility essentially for free.
Announcing RV Book Fair 2024
Thrilled to be a speaker at the upcoming free, online 2024 RV Book Fair, put on my Relatable Media. Check the schedule and join, contribute, and participate.
Skyrocket Your Business Growth With a Campaign of Collaborations
Tap into joint ventures like podcasts, webinars, and speaking engagements to create a dynamic, ongoing campaign that increases connections, clients, and sales.
Best Marketing Blogs, Better Engagement With Courses and Newsletter Emailing Tips
Tired of repeating the same sales script on every initial call? Use video, email, or PDFs to educate prospects beforehand, making your first interaction more meaningful and attracting qualified leads.
Shorten Your Sales Cycle With Video
All in all, videos, a course, and/or other materials can shorten the sales cycle.
30 Ways to Leverage Other People’s Platforms (OPPs) To Increase Awareness, Credibility, and Revenues
Free advertising: How authors, entrepreneurs, and brands benefit from the reach of OPPs Pumping out more (“owned”) content, blowing their own horn from their own platforms makes people wonder why they aren’t getting more...
Best Marketing & Business Books Making the Short List
My list of favorite business and marketing books, ways to improve conversions and valuation, as well as a little déjà vu, a story about the continual need to adapt in this issue of “Fair Trends”
Early Adopters Crush It
It’s the ingenuity of those early adopters who persevere and pioneer new strategies that yields long-term success.