Center for Direct Marketing Blog

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7 Great Free Templates for Business Planning, Marketing Strategy and Productivity

Grab killer tools to make assessment, organization and analytics easier Yes, FREE. I know. I know. We all get excited when we get stuff for free. Well, I’m sharing templates with you that I’ve...

Choosing Earned over Owned Media is a No-Brainer

30 Ways to Leverage Other People’s Platforms (OPPs) To Increase Awareness, Credibility, and Revenues

Free advertising: How authors, entrepreneurs, and brands benefit from the reach of OPPs Pumping out more (“owned”) content, blowing their own horn from their own platforms makes people wonder why they aren’t getting more...

Best Marketing Newsletters and Results of Following Up

In this newsletter, I divulge my favorite experts and their newsletters that give me inspiration in marketing and business whose advice I’m delighted to share with you each month. I’ve curated more tips I’m taking advantage of to show off thought leadership and increase reach for free on other people’s platforms.

35,000 Decisions/Day, a Short List of LinkedIn’s Best Experts, Plus Tips for Thought Leadership and Repurposing Newsletters

In this newsletter, find a featured podcast episode where turnaround expert Alex Devereux shares insights on making better decisions for improved business outcomes, emphasizing that individuals make 35,000 decisions daily. This issue also features expert tips on leveraging LinkedIn for free through thought leadership, a “Best of” series highlighting key LinkedIn influencers, and a free course catalog from HubSpot.

Ann Carden

An Expert’s Take to Reach New Heights in Revenue

This newsletter issue provides insights from various experts on strategies to boost revenue, utilizing AI for relationship-building and traffic generation. Highlights include a podcast episode featuring business coach Ann Carden on breaking the $10k/month barrier, AI-driven connection-building suggestions from writer Elizabeth Cottrell, tips from audience growth expert Josh Spector for rejuvenating blog traffic, and singer Brian Stokes Mitchell’s perspective on creativity. Additionally, the content offers a roundup of free courses from marketing and business experts, a preview of upcoming topics, and a section on road trips and a special Italian salad recipe.