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Category: Marketing strategy

Podcast appearance

How To Make the Most of Your Podcast Guest Appearances

Find strategies for maximizing the impact of podcast guest appearances, the importance of preparation, active participation, and post-interview promotion. Understand the value of building relationships with hosts and consistently engaging in various media interviews to enhance credibility and visibility essentially for free.

Choosing Earned over Owned Media is a No-Brainer

30 Ways to Leverage Other People’s Platforms (OPPs) To Increase Awareness, Credibility, and Revenues

Free advertising: How authors, entrepreneurs, and brands benefit from the reach of OPPs Pumping out more (“owned”) content, blowing their own horn from their own platforms makes people wonder why they aren’t getting more...

U.S. Navy Blue Angels

How to Turn Down a Job, Content “Cheat Code,” 50 Ways to Convert, Message Lifespans, Blue Angels and a Blue-Ribbon Banana Bread Recipe

Shortcuts to winning projects, relationships and social media strategy If you’re a remote worker traveling in an RV, Fort Pickens, where you could see the Blue Angels training, might be an attractive destination for...