TV advertising Archives | Center for Direct Marketing

Image of diagram of affiliate marketing software process

Affiliate marketing / DRTV / How-to / Marketing / ROI / TV advertising

January 30, 2021

Affiliate Marketing Course for SMEs

Brands can’t ignore affiliate marketing anymore. ‘Publishers are bridging the gap between digital and offline to generate in-store, in-app and call center traffic,’ according to Nicole Ron, VP Marketing, Product Marketing & Business Systems, of CJ Affiliate.

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image of testimonials for TV commercials

Direct Response Advertising / DRTV / How-to / Marketing strategy / TV advertising

September 9, 2019

Testimonial Tips

Testimonials, the convincing stories told by your company’s clients, partners, vendors and network of colleagues and followers carry tons of credibility with your prospects

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Chart depicting difference between DRTV and traditional TV costs

Direct Response Advertising / DRTV / How-to / TV advertising

May 7, 2017

Direct response television savings

Surefire way to reduce TV ad costs Every TV advertiser should seriously consider using direct response television to stretch media dollars. The cost of direct response TV air time is generally half that of...

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Common advertising mistakes / TV advertising

April 20, 2017

The critical importance of the voiceover

What do these brands have in common? HP Apple Corona ...

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Category: TV advertising

Affiliate Marketing Course for SMEs

Testimonial Tips

Direct response television savings

The critical importance of the voiceover

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Category: TV advertising

Affiliate Marketing Course for SMEs

Testimonial Tips

Direct response television savings

The critical importance of the voiceover

Follow on Twitter

Recent Posts

Blogroll

Categories

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