A Digital Empire from a Post, Plus Better, Faster Writing and a Smarter Look at the Customer’s Journey
Supercharge your writing, a don’t-you-miss-this email course, and a whale of a tale
📹 Featured Podcast Episode
Ideas for Turning a Simple Blogpost Into a Digital Empire
Content coach Jeff Herring frequently recommends that digital entrepreneurs add membership programs to their business models, so I wasn’t surprised at his suggestion during our interview, “The One Where Jan Repurposes 30 Ways to Leverage Other People’s Platforms Into a Profitable Digital Empire.” Then he opened my eyes to bigger possibilities.
In this episode, he shows me how I can easily develop an initial program lasting 2 ½ years! That and a lot more.
Get a dozen great ideas for new revenues in just twenty minutes.
✂ Favorite Curations
💡 Looking for a successful formula to write a regular newsletter in just 45 minutes? Expert Justin Welsh specializes in analyzing data to organize processes better. Here are his eight steps of productivity.
💡It seems like a lot of companies fail to create a strategy for their customers’ journey. Eaccountable has always been one of my favorite performance marketing agencies. In their latest newsletter, Mike McFadden shares how the customer journey changes. Note points #4 and #5 where he maps both a current journey and a future one. Maybe this concept will inspire you.
💡 Writer Karon Thackston looks at how songwriting can influence us to be better at copywriting in this blogpost. Make it memorable with details, emotion, and clever nouns. She also has one of the best marketing newsletters you could read.
🆓 Freebie
There’s an ongoing discussion in the marketing community about the risks and rewards of offering wisdom freely. I lean to offering a little to demonstrate expertise that appeals to your best prospects. Kim Doyal is perhaps the best instructor in growth through marketing. Her courses are easy-to-understand, straight forward, and full of what works for her. She often mentions that she wishes she had put more into building her email list sooner. Grab her free email course and you’ll understand why.
What I’m Working On Now
I’m still working on some “best of” lists to share expert sources of marketing and business wisdom that I follow ~ podcasts, newsletters, books, and blogs. I’ll continue to delve into ideas to help businesses get more business ~ for free.
Coming Up Next Month
76% of coaches haven’t broken through the $10K/month wall. I’ll share this interview with business growth consultant Ann Carden as she describes her successful strategy to smash personal revenue records.
🛣 Road Trips
It’s a whale of a good time.
The Victorian seaport of Port Townsend, WA, installed a breathtaking skeleton of a gray whale in an outdoor exhibit. Read the story of how a community pulled resources together to make it happen from NOAA, to Port Townsend Marine Science Center, and countless volunteers.
Perfect Quick Appetizer Recipe
Spinach-Artichoke Dip: With more holiday parties underway, here is another easy, last minute dip for drop-ins and potlucks.
Let’s Connect! (On Medium for books, course, newsletter, products, and socials).
Before You Go
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